No man is ever complete in skills and interests, but everyone has a natural energy that flows in a given direction. This direction defines
the type of work that will motivate him/her, triggerring effortless
passion and efficacy.

Natural energy is often an « opening energy » :
the uncovering of consumer or client insights, the ability to discover
an opportunity, creative intuition to always find new routes,
or the sense of tying contacts with new partners.

Natural energy can be a « closing energy ».
This may be the sense of absolute details in project or in financial
management, the sense of reality in engineering or the ability
to make tough decisions and stick to them.

When you uncover the natural energy of associates , when you
assign them roles that leverage it, when you focus on what they
do well rather than on gaps, when you build complementary teams,
you create the most powerful engine for your organisation.

• In 2000, Coca-Cola Belgium achieved international recognition
  within the global Company, with some of its teen programs being
  presented to the top 200 executive during an exceptional
  « life house » innovation forum.
  
  
• Most of this work was delivered by an incredibly powerful team,
  pairing a young brand manager that had an intuitive understanding
  of teenagers - and spent his nights in the music world - and a
  seasonned marketing manager with a solid sense of reality.
  Amazingly, none of them had even a chance to build those
  programs alone, yet the team dynamic allowed each to give the
  best of his own strengths, and trust the skills that he did not
  possess to the other.